Cookie Policy

Last updated: January 2025

This Cookie Policy explains how YinYangHub uses cookies and similar tracking technologies when you visit our website. By using our platform, you consent to the use of cookies as described in this policy.

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They help the website remember your preferences and understand how you interact with the site.

Similar technologies include pixel tags, web beacons, and local storage, which serve similar purposes.

2. How We Use Cookies

YinYangHub uses cookies to improve your experience and understand how our platform is used. Specifically, we use cookies to:

  • Remember your preferences (such as location settings)
  • Understand how you navigate through our site
  • Analyze user journeys from health condition articles to practitioner searches
  • Measure the effectiveness of our content
  • Improve our services based on usage patterns

3. Types of Cookies We Use

Essential Cookies

These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility. You cannot opt out of these cookies.

CookiePurposeDuration
Session IDMaintains your session while browsingSession
Cookie ConsentRemembers your cookie preferences1 year

Analytics Cookies

These cookies help us understand how visitors interact with our website. They collect information about which pages you visit, how long you spend on each page, and how you navigate between pages. This helps us improve our content and user experience.

CookiePurposeDuration
Analytics IDIdentifies unique visitors2 years
Page ViewsTracks pages visited in a sessionSession
User JourneyTracks navigation paths (e.g., condition to practitioner)30 days

Functional Cookies

These cookies enable enhanced functionality and personalization, such as remembering your location preferences or recently viewed practitioners.

CookiePurposeDuration
Location PreferenceRemembers your selected search location30 days
Recent ViewsStores recently viewed practitioners7 days

4. Third-Party Cookies

We may use third-party services that set their own cookies. These include:

  • Analytics providers - To measure website traffic and user behavior
  • Map services - OpenStreetMap/Leaflet for practitioner location maps

These third parties have their own privacy and cookie policies. We encourage you to review them.

5. User Journey Tracking

One important way we use analytics cookies is to understand how users navigate from educational content to finding practitioners. For example, we track:

  • Which health condition articles lead users to search for specific practitioner types
  • How users move from learning about "lower back pain" to finding chiropractors or acupuncturists
  • Which therapy type articles result in practitioner searches
  • Popular navigation paths through our Learn Hub

This information helps us improve our content and better serve users seeking wellness practitioners for their specific needs. All data is collected in aggregate and we do not track individual users in a way that identifies them personally.

6. Managing Your Cookie Preferences

You have several options for managing cookies:

Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

  • View what cookies are stored on your device
  • Delete all or specific cookies
  • Block all cookies or only third-party cookies
  • Set preferences for specific websites

Note that blocking all cookies may affect website functionality.

Browser-Specific Instructions

Opt-Out Tools

You can also opt out of analytics tracking using these tools:

7. Do Not Track

Some browsers have a "Do Not Track" feature that signals to websites that you don't want to be tracked. Currently, there is no industry standard for how websites should respond to these signals. We will update this policy if a standard is established.

8. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for legal reasons. We will post any changes on this page and update the "Last updated" date.

9. Contact Us

If you have any questions about our use of cookies, please contact us at:

Email: hello@yinyanghub.com